A towel should feel as good as it performs. Air Weight is loomed from long staple, 100% organic cotton, grown and woven in India under GOTS and Fair Trade certification, with no chemical finishes or toxic dyes. Tiny spaces between the terry rows let the loops fan out for fast, complete drying, and the absorbency only improves with age. A simple upgrade for the part of your routine that touches skin head to toe, every single day.